Product Designer. Collaborator. Problem Solver. 
Austin, Texas

I'm Kim, a seasoned Product Designer with a five-year track record of excellence in the field. My expertise lies at the intersection of interaction and visual design, cultivated through diverse experiences across various industries, including my recent role at NI, a global engineering company.
My focus is on simplifying complex workflows, creating functional and user-friendly products. I'm dedicated to crafting seamless user experiences that prioritize accessibility and ease of use over flashy visuals.
Driven by a passion for meaningful design that enhances users' lives, I'm committed to continuous learning, staying updated on the latest design trends and technologies. I bring a wealth of experience and a collaborative approach to contribute to the creation of effective, user-centered products.
Staff Interaction Designer, 2021 - 2023
NI (now Emerson) // Austin, Texas

Created wireframes, prototypes, and design specs for multiple software products. Selected to lead innovative and user-centric designs including the execution of competitor analysis, user interviews, and heuristic evaluations. Collaborated with stakeholders and global teams; Shanghai, China; Bangalore, India; Lille, France; and the Americas to support project goals. 
 •  Streamlined workflows for 6 diverse product teams, delivering 100% of projects on time.
 •  Designed & released remote hardware control for InstrumentStudio, driving $324M SAM potential.
Freelance Visual Designer, 2018 - Present
KB Creative // Austin, Texas

Contracted to conceptualize and develop comprehensive visual identities and marketing collateral across diverse industries. Work included websites, logos, branding, invitations, art direction, packaging, brochures, illustration, UX, and design consulting.
 •  Generated 450 attendees for an inaugural women's conference through a comprehensive marketing campaign encompassing visual identity, advertising, signage, giveaways, and a high-converting website.
 •  Architected & deployed an interactive map for UT Austin's Vice Provost Office, driving visits to web page.
Graduate Instructional Assistant, 2018 -2020
Texas State University //  Austin, Texas

Led the design of training content and instructed students to safely use 3D printers, laser cutters, and software platforms. Created response user flows, and safety protocols, and managed digital communication platforms.
Creative Intern, Summer 2018
GSD&M //  Austin, Texas

Leveraged visual skills in design and brand identity to develop corporate marketing and branding assets across various formats, including print ads, digital banners, icons, posters, and presentations for major national brands including Southwest Airlines, U.S. Air Force, and Lee Jeans.
Senior Graphics Designer, 2012 - 2018

Headed A/B testing to optimize email campaigns and supported the development team in integrating UX changes. Provided art direction for web, print, and magazine publications. Designed ads, brochures, posters, flyers, infographics, motion graphics, and presentation decks.
 •  Supported the production of a 10k-circulation magazine & e-newsletters, from concept to completion.
 •  Contributed to the Texas McCombs rebranding campaign through launch party, employee training & giveaways, securing stakeholder buy-in.​​​​​​​
Marketing Specialist, 2009 - 2012
CBRE //  Norfolk, Virginia

Created email campaigns, newsletters, flyers, slide decks, ads, print mailers, signage, infographics, invitations, and web pages. 
Received the 2012 “CBRE Spirit Award,” recognized by CBRE Headquarters for outstanding web design in January 2011, and named the 2010 “Marketing Person of the Year.”​​​​​​​
Marketing Coordinator, 2007 - 2009
Armada Hoffler //  Virginia Beach, Virginia

Created posters, brochures, advertisements, presentations, newsletters, RFPs, flyers, event programs, promotional items, and tradeshow displays. 
Co-branded The Town Center of Virginia Beach with new logo, brand palette, website, email campaign, and print collateral.
Master of Fine Arts,  Communication Design
Texas State University, 2020

Bachelor or Arts, Mass Communications
Major: Public Relations
Minor: English
Texas State University, 2007
Industry Knowledge
Visual Design
Interaction Design
Usability Testing
Design Thinking Methods
Design Systems
Motion Design
Adobe CC
Azure DevOps
Whiteboarding Tools
Microsoft 365
"Kim is an absolute joy to work with. She is patient, curious, reliable, and always a great designer to collaborate with. She always asks great questions. Kim’s strong visual design skills combined with her strong interaction skills make her a highly sought-after designer."
"She iterates, collaborates, seeks outside opinions when needed basically anything needed to produce the best solution possible."
"Kim does all the things. Have a request of Kim? It’ll get done. Have an issue with something she can help with? It’ll get fixed. It’s impressive and inspiring to work with her."​​​​​​​
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